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Director, Product Marketing

Date: Oct 17, 2021

Location: Charlotte, NC, US, 28273

Company: Jeld-Wen Inc.


JELD-WEN (NYSE:JELD), founded in 1960, is one of the world’s largest door and window manufacturers, with more than 22,000 employees operating in 24 countries globally. Headquartered in Charlotte, North Carolina, JELD-WEN designs, produces and distributes an extensive range of interior and exterior doors, wood, vinyl and aluminium windows and related products for use in the new construction and repair and remodelling of residential homes and non-residential buildings. 
Our products and services afford us the opportunity to enter peoples’ workplaces, homes and daily lives. With this privilege comes great responsibility to ensure that the products we deliver are reliable and enrich the places and lives that they touch. We bring beauty and security to the spaces that touch our lives.

We act with integrity, invest in people, inspire through innovation, deliver on our promises and improve every day. We are seeking talented individuals who share this purpose and values and want to excel in their field of expertise. We offer excellent benefits, a collaborative environment in which to apply your talent and a dynamic and growing company, with exceptional career progression opportunities.

Summary: Exciting opportunity for a true marketing superstar looking for a place to create a brand powerhouse within the building products industry. Someone who can create a compelling storyline across multiple product portfolios for multiple audiences, spanning trade channel partners, residential consumers, and commercial decision makers.


Essential Duties and Responsibilities include the following. Other duties may be assigned. 


  • Driving a buyer-back, customer-first, partner-centric mindset, oversee the rise of Jeld-Wen to a premier building products brand. Initially within trade channels and ultimately extending to residential consumers and commercial decision makers.
  • Working buyer-back, identify where demand is created and how that demand is served (which channels and which potential partners within those channels).
  • With this end-to-end market segmentation in hand, assist in the product development process and develop market positioning and customer/partner messaging in support of the marketing mix (4P’s).
  • Collaborate with cross-functional commercial peers to ensure strong alignment between business goals, marketing plans, and our ability to deliver a partner-centric experience.
  • Build an organization that has a deep bench of talented and contemporary functional leaders, including multiple potential successors. An ‘A’ player who is confident enough to attract and hire other ‘A’ players.



  • Bachelor's degree required, MBA (or similar advanced degree) is a plus.
  • 8+ years of experience, including direct responsibility creating marketing strategy across multiple product lines.
  • Ability to connect creative thinking and bold actions to business results.
  • Experience leading significant change and challenging the status quo, primarily through vision, influence, or raw persistence.
  • Desire to build and lead a team of highly empowered individuals.
  • Familiarity with big box retail and/or one-step & two-step distribution is desired, but not required.
  • Familiarity with brand building in an environment where end buyers may purchase infrequently (maybe once or twice in a lifetime), while trade partners buy with regularity, is desired but not required.
  • All candidates must be legally authorized to work in the United States



JELD-WEN is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, gender identity, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.

Unless explicitly requested or approached by JELD-WEN, the company will not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services

Nearest Major Market: Charlotte